Southwest Airlines announced today that they are stopping service to two cities in Cuba, Varadero and Santa Clara on Sept. 4, 2017.
“Our decision to discontinue the other Cuba flights comes after an in-depth analysis of our performance over several months which confirmed that there is not a clear path to sustainability serving these markets, particularly with the continuing prohibition in U.S. law on tourism to Cuba for American citizens,” Southwest’s senior vice president of ground operations Steve Goldberg said in a statement.
Service from Fort Lauderdale and Tampa to the Cuban capital of Havana will continue.
Southwest now joins American Airlines and Jetblue in cutting back service to Cuba. Meanwhile Frontier Airlines and Silver Airways have ended their Cuba flights completely.
The changes in the Cuba travel policy by President Trump most likely impacted this decision but overall Cuba generated significant interest when airlines got permission to fly to Cuba last year but has so far failed to live up to the hype.